Glossary
Comprehensive glossary of mobile industry terminology
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Software that allows marketers to measure the value of inbound calls driven by their marketing efforts.
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The ability to have a call or video recorded and a typed transcript created for you.
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Another term for Mobile Operator.  A company that provides wireless telecommunications services. The term Carrier is typically used in the United States and Canada. Also referred to as: Operator, Mobile carrier, Mobile Network Operator, Mobile Carrier, Network Operator, Operator Company.
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Carrier Aggregation is a feature of LTE-Advanced that allows mobile operators to combine two or more LTE carriers into a single data channel to increase the capacity of the network and data rates by exploiting fragmented spectrum allocations.
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A North American term for a mobile operator lookup.
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Code Division Multiple Access (CDMA) describes a communication channel access method that uses spread-spectrum technology and a special coding scheme (where each transmitter is assigned a code).
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A statement or instruction, typically promoted in print, web, TV, radio, on-portal, or other forms of media (often embedded in advertising), that explains to a mobile subscriber how to respond to an opt-in for a particular promotion or mobile initiative, which is typically followed by a Notice (see Notice).
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A Call Detail Record (CDR) is a data record produced by a telephone exchange, or other telecommunication equipment, that documents the details of a telephone call or other telecommunication transaction (such as a text message) that passes through that facility or device.
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Central European Time (CET) is one of the names of the time zone that is 1 hour ahead of Coordinated Universal Time (UCT). It is used in most European and some North African countries. Its time offset is UTC+1.
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The document provided by Sinch (and entered into by both you and us) which details changes to Service Orders, Services, Fees and other Service-related terms (and which is governed by the Terms of Service).
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A character encoding tells the computer how to interpret raw zeroes and ones into real characters. It usually does this by pairing numbers with characters. Words and sentences in text are created from characters and these characters are grouped into a character set. There are many different types of character encodings floating around at present, but the ones we deal most frequently with are ASCII, 8-bit encodings, and Unicode-based encodings.
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A program that enables asynchronous interactions between two or more mobile subscribers.
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Software based program that simulates a conversation with a human - usually facilitated by Artificial Intelligence (AI). These are popular with many messaging apps such as social/chat apps and more recently, RCS.
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The front-end of an application (interface) with which a user interacts. In addition, client programs typically validate data entered by the user, dispatch requests to server programs, and sometimes execute business logic. The client process also manages the local resources that the user interacts with such as the monitor, keyboard, workstation CPU and peripherals. One of the key elements of a client workstation is the Graphical User Interface (GUI).
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The SMPP standard and interface created by the IT company CMG for their own SMSC. The most common usage for CMG SMPP is when people talk about Logica SMSC. However, the SMPP version 3.3 (CMG/Logica) and the public SMPP version 3.4 (and later) are in most systems compatible with each other.
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A Coder / Decoder (CODEC) is a device or computer program for encoding or decoding a digital data stream or signal.
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Serial ports.
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Short numeric numbers (typically 4~6 digits) to which text messages can be sent from a mobile phone. Wireless subscribers send text messages to common short codes with relevant keywords to access a wide variety of mobile content.
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A standard plain text SMS can contain up to 160 characters, but it is possible to send multiple SMS joined together to form one single long message. Using this method, long messages are split into smaller messages by the sending device and recombined at the receiving end. Each message is then billed separately. When the feature works properly, it is nearly transparent to the user, appearing as a single long text message. This type of message is referred to as many things - a long SMS, a multipart SMS, an extended SMS, or a concatenated SMS.
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The process used for verifying a mobile subscriber’s intention, and for gaining the subscriber’s explicit agreement to participate in a mobile program/initiative.
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