Glossary
Comprehensive glossary of mobile industry terminology
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C7 is the UK name for Signalling System #7 (SS7). SS7 is a set of telephony signalling protocols, which are used to set up the vast majority of the world's public switched telephone network telephone calls.
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Client Account Details
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Customer Account Form - This is the form used by the Finance team to setup/authorize a new customer account.
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Gives marketers an analysis of every marketing touchpoint that led to a phone call conversation. It’s a way to track calls by phone numbers to data from an ad source.
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A call center is the heart of customer service for many businesses, where customers call in for help and sales representatives call out for sales.
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Refers to the procedure of sending voice calls to a specific queue based on predetermined criteria.
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Software that allows marketers to measure the value of inbound calls driven by their marketing efforts.
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The ability to have a call or video recorded and a typed transcript created for you.
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Another term for Mobile Operator.  A company that provides wireless telecommunications services. The term Carrier is typically used in the United States and Canada. Also referred to as: Operator, Mobile carrier, Mobile Network Operator, Mobile Carrier, Network Operator, Operator Company.
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Carrier Aggregation is a feature of LTE-Advanced that allows mobile operators to combine two or more LTE carriers into a single data channel to increase the capacity of the network and data rates by exploiting fragmented spectrum allocations.
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A North American term for a mobile operator lookup.
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Code Division Multiple Access (CDMA) describes a communication channel access method that uses spread-spectrum technology and a special coding scheme (where each transmitter is assigned a code).
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A statement or instruction, typically promoted in print, web, TV, radio, on-portal, or other forms of media (often embedded in advertising), that explains to a mobile subscriber how to respond to an opt-in for a particular promotion or mobile initiative, which is typically followed by a Notice (see Notice).
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A Call Detail Record (CDR) is a data record produced by a telephone exchange, or other telecommunication equipment, that documents the details of a telephone call or other telecommunication transaction (such as a text message) that passes through that facility or device.
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Central European Time (CET) is one of the names of the time zone that is 1 hour ahead of Coordinated Universal Time (UCT). It is used in most European and some North African countries. Its time offset is UTC+1.
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The document provided by Sinch (and entered into by both you and us) which details changes to Service Orders, Services, Fees and other Service-related terms (and which is governed by the Terms of Service).
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A character encoding tells the computer how to interpret raw zeroes and ones into real characters. It usually does this by pairing numbers with characters. Words and sentences in text are created from characters and these characters are grouped into a character set. There are many different types of character encodings floating around at present, but the ones we deal most frequently with are ASCII, 8-bit encodings, and Unicode-based encodings.
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A program that enables asynchronous interactions between two or more mobile subscribers.
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Software based program that simulates a conversation with a human - usually facilitated by Artificial Intelligence (AI). These are popular with many messaging apps such as social/chat apps and more recently, RCS.
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The front-end of an application (interface) with which a user interacts. In addition, client programs typically validate data entered by the user, dispatch requests to server programs, and sometimes execute business logic. The client process also manages the local resources that the user interacts with such as the monitor, keyboard, workstation CPU and peripherals. One of the key elements of a client workstation is the Graphical User Interface (GUI).
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