The Salesforce Marketing Cloud Journey Builder allows you to create communication paths, called journeys, that guide customers through their interaction with your brand. The Omnichannel Connector app, which is available on the Salesforce AppExchange, adds features to your Journey Builder that allow you to automatically send Conversation API template messages (either omni-channel or channel-specific) and incorporate Conversation API callback information into your journey. It provides you with access to:
For full reference material, see the Sinch Omnichannel Connector for Salesforce Marketing Cloud developer documentation.