Rich cards combine elements into a single message – they must include an image or a video and can also include a title text, description and up to 2 suggested replies and/or actions.
Up to 10 Rich Cards can be sent together to create a carousel of options.
What are the size requirements and best practices for sending rich files?
The maximum size of a file that can be sent through RBM is 200MB, it is recommended that smaller files be sent whenever possible.
Rich Cards can be vertical or horizontal:
- Vertical rich cards display horizontal media at the top of the card. Horizontal media should have an aspect ratio of 2:1, 16:9, or 7:3.
- For media with a 2:1 ration the optimal resolution for the media is 1440x720 px with a maximum recommended file size of 2 MB for images and 10 MB for video.
- The optimal resolution for the thumbnail is 770x335 px with a recommended file size of 40 kB and a recommended maximum size of 100 kB.
- Horizontal rich cards display vertical media on the left or right side of the card. Vertical media should have an aspect ratio of 3:4.
- The optimal resolution for the media is 768x1024 px with a maximum recommended file size of 2 MB for images and 10 MB for video.
- The optimal resolution for the thumbnail is 250x330 px with a recommended file size of 40 kB and a recommended maximum size of 100 kB.
- The media in Rich Card Carousels horizontal and should have an aspect ratio of 4:3.
- The optimal resolution for the media is 960x720 px with a maximum file size of 1 MB for images and 5 MB for video.
- The optimal resolution for the thumbnail is 605x452 px with a recommended file size of 40 kB and a recommended maximum size of 100 kB.
Media in rich cards must fit into one of 3 heights. If the media doesn't fit the dimensions the height of the media preview is chosen by zooming and cropping.
- Short: 112 DP
- Medium: 168 DP
- Tall: 264 DP.
For information refer to the best practices from Google.
