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How does Sinch E-mail 365 handle reputation and deliverability?

Shahzad_Ismail
Community Manager
Community Manager

Sinch E-mail 365 uses both SPF (Sender Policy Framework) and DKIM (Domain Key Identified Mail) for authenticated email delivery:

 

SPF (Sender Policy Framework)

Technically, DKIM provides a method for validating a domain name identity that is associated with a message through cryptographic (public –private keys) authentication. Identification of an email association with a trusted domain enhances deliverability.

DKIM (Domain Key Identified Mail)

Sender Policy Framework (SPF) is a simple email-validation system designed to detect email spoofing by providing a mechanism to allow receiving mail exchangers to check that incoming mail from a domain comes from a host authorized by that domain's administrator.

 

Monitoring Reputation and Deliverability

Deliverability is monitored via 2 key mechanisms:

  • Using bounce reports: Both Soft and Hard bounces are reported (provided the recipient SMTP server provides the status).
  • Using sender score reports: Sender scores are industry standard for reporting on a sending domain or IP address’ acceptance within the ISP community. They are monitored by Return Path (a 3rd Party).

 

Shahzad Ismail
Head of Knowledge Management and Community Engagement, Sinch
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