Alphanumeric sender IDs are:
- A combination of 11 letters (A-Z) and numbers (0-9)
- Usually display a brand as the sender
- Used mostly for 1-way traffic (when no response is required or expected)
Benefits of alphanumeric sender IDs
- Build stronger customer relationships with improved communication
- Encourage trust and loyalty with increased brand recognition
- Boost in open rates thanks to enhanced message deliverability
- Increased engagement thanks to personalized and relevant content
- Cost-effective, quick, easy, and familiar way to reach customers.
Common alphanumeric sender ID use cases
- 2FA – branded messages look authentic and add a sense of security for end-users
- Delivery updates – customers appreciate tracking information from a brand they know
- Promotions – boost brand awareness and help create awareness of special offers
- Notifications – increase trust, encourage end-users to open messages quicker, and boost CR rates.
Read the Self-service alphanumeric sender ID registration process article to lean more.