https://community.sinch.com/t5/WhatsApp/What-are-WhatsApp-utility-templates-used-for/ta-p/11800 <DIV class="lia-message-template-content-zone"> <P>Utility templates are used to send utility template messages. These templates are limited to specific actions and notifications (for example, a message confirming a transaction, or a message reminding you when a payment is due).</P> <P>&nbsp;</P> <P><EM><STRONG>Note:</STRONG> If a template includes a mix of utility content and marketing content, it will be classified as a marketing template.</EM></P> <P>&nbsp;</P> <P>For more information on this template type, see the <A title="utility templates section" href="https://developers.facebook.com/docs/whatsapp/updates-to-pricing/new-template-guidelines/#utility-templates" target="_blank" rel="noopener">utility templates section</A> of WhatsApp's <A title="Guidelines for utility, authentication and marketing templates" href="https://developers.facebook.com/docs/whatsapp/updates-to-pricing/new-template-guidelines/" target="_blank" rel="noopener">Guidelines for utility, authentication and marketing templates</A>.</P> </DIV> Fri, 11 Jul 2025 22:03:35 GMT Sam_Williams 2025-07-11T22:03:35Z https://community.sinch.com/t5/WhatsApp/What-are-WhatsApp-utility-templates-used-for/ta-p/11800 <DIV class="lia-message-template-content-zone"> <P>Utility templates are used to send utility template messages. These templates are limited to specific actions and notifications (for example, a message confirming a transaction, or a message reminding you when a payment is due).</P> <P>&nbsp;</P> <P><EM><STRONG>Note:</STRONG> If a template includes a mix of utility content and marketing content, it will be classified as a marketing template.</EM></P> <P>&nbsp;</P> <P>For more information on this template type, see the <A title="utility templates section" href="https://developers.facebook.com/docs/whatsapp/updates-to-pricing/new-template-guidelines/#utility-templates" target="_blank" rel="noopener">utility templates section</A> of WhatsApp's <A title="Guidelines for utility, authentication and marketing templates" href="https://developers.facebook.com/docs/whatsapp/updates-to-pricing/new-template-guidelines/" target="_blank" rel="noopener">Guidelines for utility, authentication and marketing templates</A>.</P> </DIV> Fri, 11 Jul 2025 22:03:35 GMT https://community.sinch.com/t5/WhatsApp/What-are-WhatsApp-utility-templates-used-for/ta-p/11800 Sam_Williams 2025-07-11T22:03:35Z