https://community.sinch.com/t5/WhatsApp/Can-you-begin-a-WhatsApp-conversation-without-starting-with-a/ta-p/6869 <DIV class="lia-message-template-content-zone"> <P>If the business wants to send a message, and there is no open <A title="customer service window" href="https://community.sinch.com/t5/WhatsApp/What-is-a-customer-care-session/ta-p/6858" target="_blank" rel="noopener">customer service window,</A> then the business must use a&nbsp;<A href="https://eur03.safelinks.protection.outlook.com/?url=https%3A%2F%2Fcommunity.sinch.com%2Ft5%2FWhatsApp%2FWhat-is-a-message-template-and-why-are-they-necessary%2Fta-p%2F6857&amp;data=04%7C01%7Cshahzad.ismail%40sinch.com%7C16382f8a14cb49838db308da1efb39ec%7C3b518aae89214a7b8497619d756ce20e%7C0%7C0%7C637856361641083561%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=JLRoloWddiqpIEgW4TBQStfTQTxzjuqt5eSz8pGqK%2F8%3D&amp;reserved=0" target="_blank" rel="noopener">message template</A>. The message will be associated with a category (either <STRONG>utility</STRONG>,&nbsp;<STRONG>authentication</STRONG>, or&nbsp;<STRONG>marketing</STRONG>), and you will be charged based on the category of the message.</P> <P>&nbsp;</P> <P>If there is an open <A title="customer service window," href="https://community.sinch.com/t5/WhatsApp/What-is-a-customer-care-session/ta-p/6858" target="_blank" rel="noopener">customer service window,</A>&nbsp;the business can respond using any message type. If you send a <STRONG>utility&nbsp;</STRONG>template message during this window, you will not incur charges for that message. If you send a template message in another category&nbsp;<STRONG>(authentication</STRONG>&nbsp;or&nbsp;<STRONG>marketing</STRONG>),&nbsp;and you will be billed accordingly.</P> <P>&nbsp;</P> <P><EM><A href="https://www.sinch.com/products/apis/messaging/whatsapp/" target="_blank" rel="noopener">Learn more about the Sinch WhatsApp Business API</A>.</EM></P> </DIV> Thu, 10 Jul 2025 21:08:35 GMT Tauben_Tenty 2025-07-10T21:08:35Z https://community.sinch.com/t5/WhatsApp/Can-you-begin-a-WhatsApp-conversation-without-starting-with-a/ta-p/6869 <DIV class="lia-message-template-content-zone"> <P>If the business wants to send a message, and there is no open <A title="customer service window" href="https://community.sinch.com/t5/WhatsApp/What-is-a-customer-care-session/ta-p/6858" target="_blank" rel="noopener">customer service window,</A> then the business must use a&nbsp;<A href="https://eur03.safelinks.protection.outlook.com/?url=https%3A%2F%2Fcommunity.sinch.com%2Ft5%2FWhatsApp%2FWhat-is-a-message-template-and-why-are-they-necessary%2Fta-p%2F6857&amp;data=04%7C01%7Cshahzad.ismail%40sinch.com%7C16382f8a14cb49838db308da1efb39ec%7C3b518aae89214a7b8497619d756ce20e%7C0%7C0%7C637856361641083561%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=JLRoloWddiqpIEgW4TBQStfTQTxzjuqt5eSz8pGqK%2F8%3D&amp;reserved=0" target="_blank" rel="noopener">message template</A>. The message will be associated with a category (either <STRONG>utility</STRONG>,&nbsp;<STRONG>authentication</STRONG>, or&nbsp;<STRONG>marketing</STRONG>), and you will be charged based on the category of the message.</P> <P>&nbsp;</P> <P>If there is an open <A title="customer service window," href="https://community.sinch.com/t5/WhatsApp/What-is-a-customer-care-session/ta-p/6858" target="_blank" rel="noopener">customer service window,</A>&nbsp;the business can respond using any message type. If you send a <STRONG>utility&nbsp;</STRONG>template message during this window, you will not incur charges for that message. If you send a template message in another category&nbsp;<STRONG>(authentication</STRONG>&nbsp;or&nbsp;<STRONG>marketing</STRONG>),&nbsp;and you will be billed accordingly.</P> <P>&nbsp;</P> <P><EM><A href="https://www.sinch.com/products/apis/messaging/whatsapp/" target="_blank" rel="noopener">Learn more about the Sinch WhatsApp Business API</A>.</EM></P> </DIV> Thu, 10 Jul 2025 21:08:35 GMT https://community.sinch.com/t5/WhatsApp/Can-you-begin-a-WhatsApp-conversation-without-starting-with-a/ta-p/6869 Tauben_Tenty 2025-07-10T21:08:35Z