Can enterprises send multiple Template WhatsApp Messages outside a customer care session?

Tauben_Tenty — Fri, 02 Jun 2023 23:46:57 GMT

Yes, enterprises can send multiple WhatsApp template messages outside a customer care session. These can be sent as part of business-initiated conversations. However, As of June 1, 2023, the business-initiated conversation category has been split into three new categories (each with their own pricing structure): utility, authentication, and marketing conversations. All templates used to begin business-initiated conversations will be associated with one of those three categories, and all of the above-mentioned conversations will still last 24 hours.

If you send a template message, and an existing conversation in the template message's category does not already exist, a new conversation will start. If you send a template message while there is already a conversation in progress, and the category of the template and the category of the open conversation do not match, a new conversation will begin in the category of the template. Finally, any template messages sent during a service conversation (referred to as a user-initiated conversation prior to June 1, 2023) will begin a new conversation in the category associated with the template.

Learn more about how you can use the Sinch WhatsApp Business API to send messages easily and securely.

article Can enterprises send multiple Template WhatsApp Messages outside a customer care session? in WhatsApp

Can enterprises send multiple Template WhatsApp Messages outside a customer care session?