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    <title>topic What is Content Based Routing? in SMS 365, operator service</title>
    <link>https://community.sinch.com/t5/SMS-365-operator-service/What-is-Content-Based-Routing/m-p/5496#M68</link>
    <description>&lt;P&gt;&lt;SPAN&gt;Content Based Routing is new feature of Messaging Proxy 365 that allows SMS messages to be classified as A2P by matching content, keywords and URLs on a Fixed String. The messages classified as A2P can be rerouted via Enterprise connections to ensure successful delivery.&lt;/SPAN&gt;&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;A href="https://community.sinch.com/t5/SMS-365-operator-service/Sinch-Messaging-Proxy-365-Solution-Brief/td-p/2547" target="_blank" rel="noopener"&gt;&lt;SPAN&gt;Learn more about the&amp;nbsp;&lt;/SPAN&gt;Messaging Proxy 365 solution&lt;/A&gt;.&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;</description>
    <pubDate>Mon, 14 Jun 2021 16:49:47 GMT</pubDate>
    <dc:creator>Vesa_Lindberg</dc:creator>
    <dc:date>2021-06-14T16:49:47Z</dc:date>
    <item>
      <title>What is Content Based Routing?</title>
      <link>https://community.sinch.com/t5/SMS-365-operator-service/What-is-Content-Based-Routing/m-p/5496#M68</link>
      <description>&lt;P&gt;&lt;SPAN&gt;Content Based Routing is new feature of Messaging Proxy 365 that allows SMS messages to be classified as A2P by matching content, keywords and URLs on a Fixed String. The messages classified as A2P can be rerouted via Enterprise connections to ensure successful delivery.&lt;/SPAN&gt;&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;A href="https://community.sinch.com/t5/SMS-365-operator-service/Sinch-Messaging-Proxy-365-Solution-Brief/td-p/2547" target="_blank" rel="noopener"&gt;&lt;SPAN&gt;Learn more about the&amp;nbsp;&lt;/SPAN&gt;Messaging Proxy 365 solution&lt;/A&gt;.&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Mon, 14 Jun 2021 16:49:47 GMT</pubDate>
      <guid>https://community.sinch.com/t5/SMS-365-operator-service/What-is-Content-Based-Routing/m-p/5496#M68</guid>
      <dc:creator>Vesa_Lindberg</dc:creator>
      <dc:date>2021-06-14T16:49:47Z</dc:date>
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