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    <title>article Enabling Call Authentication for TransUnion Branded Call Display, Spoofed Call Protection &amp;amp; Caller Name Optimization in Elastic SIP Trunking</title>
    <link>https://community.sinch.com/t5/Elastic-SIP-Trunking/Enabling-Call-Authentication-for-TransUnion-Branded-Call-Display/ta-p/19547</link>
    <description>&lt;DIV class="lia-message-template-content-zone"&gt;
&lt;P&gt;Sinch is a TransUnion Technology Enablement Partner and provides call authentication that enables TransUnion to provide Branded Call Display, Spoofed Call Protection and Caller Name Optimization to end user customers on Sinch Voice services.&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;Take advantage of a dynamic partnership today to enhance and protect your business.&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;STRONG&gt;Branded Call Display&lt;/STRONG&gt; – Allows a brand’s logo to be displayed on calls to cell phones, which helps improve customer engagement&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;STRONG&gt;Spoofed Call Protection&lt;/STRONG&gt; – Blocks calls that attempts to spoof a customer’s phone number, which helps prevent spoofers from using your brand&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;STRONG&gt;Caller Name Optimization&lt;/STRONG&gt; – Mitigate having calls from legitimate numbers being tagged as spam, which helps customer engagement&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;U&gt;Requirements&lt;/U&gt;&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;UL&gt;
&lt;LI&gt;Customer must have a commercial agreement and relationship with TransUnion, who provides these three services&lt;/LI&gt;
&lt;LI&gt;Customer must have a commercial agreement with Sinch for Elastic SIP Trunks and use Elastic SIP Trunks for outbound calling&lt;/LI&gt;
&lt;LI&gt;Customer must have Sinch phone numbers&lt;/LI&gt;
&lt;LI&gt;Sinch will provide call authentication for the customer through an API call to TransUnion that includes customer call information to enable these services&lt;/LI&gt;
&lt;LI&gt;Applicable numbers must be configured in the TransUnion portal&lt;/LI&gt;
&lt;/UL&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;For more information, please contact Sinch at: &amp;nbsp;&lt;A href="mailto:askSinch@sinch.com" target="_blank"&gt;askSinch@sinch.com&lt;/A&gt;&lt;/P&gt;
&lt;/DIV&gt;</description>
    <pubDate>Thu, 07 May 2026 20:13:00 GMT</pubDate>
    <dc:creator>Alex_Sberna</dc:creator>
    <dc:date>2026-05-07T20:13:00Z</dc:date>
    <item>
      <title>Enabling Call Authentication for TransUnion Branded Call Display, Spoofed Call Protection &amp; Caller Name Optimization</title>
      <link>https://community.sinch.com/t5/Elastic-SIP-Trunking/Enabling-Call-Authentication-for-TransUnion-Branded-Call-Display/ta-p/19547</link>
      <description>&lt;DIV class="lia-message-template-content-zone"&gt;
&lt;P&gt;Sinch is a TransUnion Technology Enablement Partner and provides call authentication that enables TransUnion to provide Branded Call Display, Spoofed Call Protection and Caller Name Optimization to end user customers on Sinch Voice services.&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;Take advantage of a dynamic partnership today to enhance and protect your business.&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;STRONG&gt;Branded Call Display&lt;/STRONG&gt; – Allows a brand’s logo to be displayed on calls to cell phones, which helps improve customer engagement&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;STRONG&gt;Spoofed Call Protection&lt;/STRONG&gt; – Blocks calls that attempts to spoof a customer’s phone number, which helps prevent spoofers from using your brand&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;STRONG&gt;Caller Name Optimization&lt;/STRONG&gt; – Mitigate having calls from legitimate numbers being tagged as spam, which helps customer engagement&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;&lt;U&gt;Requirements&lt;/U&gt;&lt;/P&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;UL&gt;
&lt;LI&gt;Customer must have a commercial agreement and relationship with TransUnion, who provides these three services&lt;/LI&gt;
&lt;LI&gt;Customer must have a commercial agreement with Sinch for Elastic SIP Trunks and use Elastic SIP Trunks for outbound calling&lt;/LI&gt;
&lt;LI&gt;Customer must have Sinch phone numbers&lt;/LI&gt;
&lt;LI&gt;Sinch will provide call authentication for the customer through an API call to TransUnion that includes customer call information to enable these services&lt;/LI&gt;
&lt;LI&gt;Applicable numbers must be configured in the TransUnion portal&lt;/LI&gt;
&lt;/UL&gt;
&lt;P&gt;&amp;nbsp;&lt;/P&gt;
&lt;P&gt;For more information, please contact Sinch at: &amp;nbsp;&lt;A href="mailto:askSinch@sinch.com" target="_blank"&gt;askSinch@sinch.com&lt;/A&gt;&lt;/P&gt;
&lt;/DIV&gt;</description>
      <pubDate>Thu, 07 May 2026 20:13:00 GMT</pubDate>
      <guid>https://community.sinch.com/t5/Elastic-SIP-Trunking/Enabling-Call-Authentication-for-TransUnion-Branded-Call-Display/ta-p/19547</guid>
      <dc:creator>Alex_Sberna</dc:creator>
      <dc:date>2026-05-07T20:13:00Z</dc:date>
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