https://community.sinch.com/t5/Conversation-API/What-is-the-Sinch-Omnichannel-Connector-for-Salesforce-Marketing/ta-p/20021 <DIV class="lia-message-template-content-zone"> <P><SPAN>The Salesforce Marketing Cloud </SPAN><A title="Journey Builder" href="https://help.salesforce.com/s/articleView?id=sf.mc_jb_journey_builder.htm&amp;type=5" target="_blank" rel="noopener noreferrer">Journey Builder</A><SPAN> allows you to create communication paths, called <A title="journeys" href="https://community.sinch.com/t5/Conversation-API/What-is-a-Marketing-Cloud-journey-and-how-does-the-Sinch/ta-p/20022" target="_blank" rel="noopener">journeys</A>, that guide customers through their interaction with your brand. <A title="The Omnichannel Connector app" href="https://developers.sinch.com/docs/conversation/integrations/omnichannel-connector/omnichannel-connector" target="_blank" rel="noopener">The Omnichannel Connector app</A>, which is available on the </SPAN><A title="Salesforce AppExchange" href="https://appexchange.salesforce.com/mktcollections/curated/ai-apps-and-experts?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=appex_global-awareness-phrase-brand&amp;utm_content=ai-data-crm-collection&amp;gclid=Cj0KCQiAqsitBhDlARIsAGMR1RjnAz5-6qBFE0MrJ0MrboQOhF-tgik2Ab_B3kUA5LYNYEKC4Unx1bQaAm-FEALw_wcB" target="_blank" rel="noopener noreferrer">Salesforce AppExchange</A><SPAN>, adds features to your Journey Builder that allow you to automatically send Conversation API template messages (either </SPAN><A title="omni-channel" href="https://community.sinch.com/t5/Conversation-API/What-is-an-omni-channel-template/ta-p/9914" target="_blank" rel="noopener noreferrer">omni-channel</A><SPAN> or </SPAN><A title="channel-specific" href="https://community.sinch.com/t5/Conversation-API/What-is-a-channel-specific-template/ta-p/9915" target="_blank" rel="noopener noreferrer">channel-specific</A><SPAN>) and incorporate Conversation API callback information into your journey. It provides you with access to:</SPAN></P> <P>&nbsp;</P> <UL> <LI><SPAN><A title="The Omni Channel message activity" href="https://developers.sinch.com/docs/conversation/integrations/omnichannel-connector/message-activity" target="_blank" rel="noopener">The Omni Channel message activity</A><BR /><BR /></SPAN></LI> <LI><SPAN><A title="The Omni Entry entry source" href="https://developers.sinch.com/docs/conversation/integrations/omnichannel-connector/entry-source" target="_blank" rel="noopener">The Omni Entry entry source</A><BR /><BR /></SPAN></LI> <LI><A title="The Omni Flow flow control" href="https://developers.sinch.com/docs/conversation/integrations/omnichannel-connector/flow-control" target="_blank" rel="noopener"><SPAN>The Omni Flow flow control</SPAN></A></LI> </UL> <P>&nbsp;</P> <P><SPAN>For full reference material, see&nbsp; the <A title="Sinch Omnichannel Connector for Salesforce Marketing Cloud developer documentation" href="https://developers.sinch.com/docs/conversation/integrations/omnichannel-connector/omnichannel-connector" target="_blank" rel="noopener">Sinch Omnichannel Connector for Salesforce Marketing Cloud developer documentation</A>.</SPAN></P> </DIV> Mon, 12 Oct 2026 22:06:52 GMT Sam_Williams 2026-10-12T22:06:52Z https://community.sinch.com/t5/Conversation-API/What-is-the-Sinch-Omnichannel-Connector-for-Salesforce-Marketing/ta-p/20021 <DIV class="lia-message-template-content-zone"> <P><SPAN>The Salesforce Marketing Cloud </SPAN><A title="Journey Builder" href="https://help.salesforce.com/s/articleView?id=sf.mc_jb_journey_builder.htm&amp;type=5" target="_blank" rel="noopener noreferrer">Journey Builder</A><SPAN> allows you to create communication paths, called <A title="journeys" href="https://community.sinch.com/t5/Conversation-API/What-is-a-Marketing-Cloud-journey-and-how-does-the-Sinch/ta-p/20022" target="_blank" rel="noopener">journeys</A>, that guide customers through their interaction with your brand. <A title="The Omnichannel Connector app" href="https://developers.sinch.com/docs/conversation/integrations/omnichannel-connector/omnichannel-connector" target="_blank" rel="noopener">The Omnichannel Connector app</A>, which is available on the </SPAN><A title="Salesforce AppExchange" href="https://appexchange.salesforce.com/mktcollections/curated/ai-apps-and-experts?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=appex_global-awareness-phrase-brand&amp;utm_content=ai-data-crm-collection&amp;gclid=Cj0KCQiAqsitBhDlARIsAGMR1RjnAz5-6qBFE0MrJ0MrboQOhF-tgik2Ab_B3kUA5LYNYEKC4Unx1bQaAm-FEALw_wcB" target="_blank" rel="noopener noreferrer">Salesforce AppExchange</A><SPAN>, adds features to your Journey Builder that allow you to automatically send Conversation API template messages (either </SPAN><A title="omni-channel" href="https://community.sinch.com/t5/Conversation-API/What-is-an-omni-channel-template/ta-p/9914" target="_blank" rel="noopener noreferrer">omni-channel</A><SPAN> or </SPAN><A title="channel-specific" href="https://community.sinch.com/t5/Conversation-API/What-is-a-channel-specific-template/ta-p/9915" target="_blank" rel="noopener noreferrer">channel-specific</A><SPAN>) and incorporate Conversation API callback information into your journey. It provides you with access to:</SPAN></P> <P>&nbsp;</P> <UL> <LI><SPAN><A title="The Omni Channel message activity" href="https://developers.sinch.com/docs/conversation/integrations/omnichannel-connector/message-activity" target="_blank" rel="noopener">The Omni Channel message activity</A><BR /><BR /></SPAN></LI> <LI><SPAN><A title="The Omni Entry entry source" href="https://developers.sinch.com/docs/conversation/integrations/omnichannel-connector/entry-source" target="_blank" rel="noopener">The Omni Entry entry source</A><BR /><BR /></SPAN></LI> <LI><A title="The Omni Flow flow control" href="https://developers.sinch.com/docs/conversation/integrations/omnichannel-connector/flow-control" target="_blank" rel="noopener"><SPAN>The Omni Flow flow control</SPAN></A></LI> </UL> <P>&nbsp;</P> <P><SPAN>For full reference material, see&nbsp; the <A title="Sinch Omnichannel Connector for Salesforce Marketing Cloud developer documentation" href="https://developers.sinch.com/docs/conversation/integrations/omnichannel-connector/omnichannel-connector" target="_blank" rel="noopener">Sinch Omnichannel Connector for Salesforce Marketing Cloud developer documentation</A>.</SPAN></P> </DIV> Mon, 12 Oct 2026 22:06:52 GMT https://community.sinch.com/t5/Conversation-API/What-is-the-Sinch-Omnichannel-Connector-for-Salesforce-Marketing/ta-p/20021 Sam_Williams 2026-10-12T22:06:52Z