What is Campaigns?

Stephanie_R — Fri, 19 Jun 2026 09:33:39 GMT

Campaigns is a secure service that helps customers manage and send marketing campaigns across multiple channels, analyse performance, collaborate with their teams, connect with other Sinch products, and benefit from expert advice and support — all within a 3‑instance architecture designed for performance, compliance, and data sovereignty.

Create impactful mobile campaigns

With Campaigns, you can design and launch campaigns in just a few steps:

Select your target audience
Create and personalise your message content
Choose the best channel for your campaign
Schedule and send messages in real time or at a later time

All within a single, intuitive platform.

Combine messaging with powerful landing pages

Campaigns goes beyond traditional messaging by enabling you to drive users to dedicated, personalised landing pages.

These landing pages allow you to:

Deliver rich and interactive content experiences
Personalise content based on customer data
Track engagement and user interactions
Drive conversions from simple messages

👉 Why it matters
Even with simple channels like SMS, you can create rich, app-like experiences that significantly increase engagement and conversion.

Reach customers across multiple channels

Campaigns allows you to connect with your audience on the channels they use most:

👉 Combine channels with landing pages to maximise both reach and engagement.

Deliver personalised and engaging experiences

Create highly relevant campaigns using advanced personalisation:

Dynamic text and customer attributes
Personalised landing page content
Rich media and interactive formats
Message templates and reusable components

👉 Result: more engaging campaigns and stronger customer connections.

Measure and optimise performance

Campaigns helps you continuously improve your campaigns:

Track delivery, clicks, and engagement
Analyse landing page performance
Test and optimise your campaigns over time

👉 Make data-driven decisions and maximise your results.

Integrate with your existing tools

Easily connect Campaigns with your ecosystem:

CRM and marketing platforms
Customer data sources
Other Sinch products

👉 Keep your data centralised and streamline campaign execution.

Key takeaway

Campaigns is an omnichannel marketing platform that enables you to:

Reach customers via SMS, RCS, WhatsApp and MMS
Create engaging experiences with personalised landing pages
Combine reach and rich content in a single workflow
Operate within a secure and compliant architecture

article What is Campaigns? in Campaigns